THE BLOG

The Power of Local Networking for Photographers While most creative entrepreneurs are fighting for attention on social media, Tristin Tracy was busy walking into boutique hotels in Santa Barbara. By identifying local networking for photographers as her primary growth lever, she moved from a career in fine jewelry to a thriving six-figure creative business in […]

The Shift from Generalist to Branding Photography Specialist Finding your branding photography niche is about more than just changing your Instagram bio; it’s about a total internal realignment. In this episode, Bonnie Phillips shares how she stopped “inching up” her income and finally gave her business a fair shot by leaning into her specialty: supporting […]

From “Safe” Career to Creative Freedom Are you staying in a job you resent just for the “safety” of a paycheck or health insurance? Many photographers face this hurdle during their photography educator journey. In this episode, Becca Jean shares how she moved past the fear of leaving her job as a reading assistant to […]

The Myth of the “Do-It-All” Mom There is a common misconception in the creative world that to be a “successful” mother and business owner, you must be able to do everything simultaneously replying to emails while playing Legos or editing galleries during nap time. In this episode, I break down exactly why this mindset is […]

Finding Your Niche in the Motherhood Photography Space Running a motherhood photography business is about more than just taking pretty pictures; it’s about creating a life that supports your values. In this episode, Casey Thornton opens up about her rapid transition from working as a dental hygienist to running a profitable photography brand. By choosing […]

When you’re a creative, especially a mother, running your business often feels like walking a tightrope. In this candid coaching for creative entrepreneurs session, Elena welcomes photographer and entrepreneur Leslie Fox into a grounded conversation about building a business that truly supports the life you want to live. As part of our coaching for creative […]