THE BLOG

There are a lot of things I’m grateful for as I reflect on 2020. My kids are safe and healthy. I’ve made a loving home with my wonderful partner and our beautiful blended family. My community showed up in a big way this year to pursue their dreams with determination and grace.  But something else […]

2020 could easily have been the year we gave up, hid out, and hunkered down.  And no matter how you got through this year, my friend, you deserve a medal.  Do you remember where you were the moment you realized the pandemic was about to change our lives in a big way? The first time […]

My community tells me all the time that the biggest roadblock to content planning is figuring out what to write. I’ve heard it all: “I am a terrible writer” “Why doesn’t anyone engage with my posts?”⠀ “Are people actually reading these, anyway?” And you know what? These are all valid concerns. But if you find […]

As photographers, we kinda have a leg up over a lot of other entrepreneurs who market online. Because, while they might need to spend some time determining which social media platforms to invest their energy (and eventually, their ad spend) into — for us, it’s a no-brainer. For an industry as visual as ours, it’s […]

Okay, sure, Annie Leibovitz never needed Instagram to become one of the world’s most celebrated photographers. She was also a decade into her fifty-years-and-counting career when she started to get the shots that put her on the map. If you’re hesitant to immerse yourself in Instagram to help build your business, allow me to share […]

Hey you. Are you looking for a healthy way to approach the sheer volume of photography advice out there (all kinds of advice, really)?  Everything will become clearer when you make this your mantra: not all advice is for you.  Sit with that for a minute. How does it feel?  Maybe you’re wondering what the […]