I love marketing and could talk about it non stop. In fact I do, in my mastermind. Marketing is an in depth subject that has many different approaches and angles. But if I had to tell you ONE marketing tip that has impacted my photography business the most it would be this…

I know I am not the photographer for everyone. And that is the number one of the reasons my business is so successful. ⁠

I am completely happy with attracting and repealing in equal forces!

Not everyone is touchy feely and wants to snuggle their teens. That is okay, they should see another artist. ⁠
⁠
Not everyone wants me to play with light and have flare and sunshine on their faces. That is okay, they should see another artist. ⁠
⁠
Not everyone is willing to allow me to be messy and imperfect with my artistry. That is okay. There are a lot of perfect photographers for the more traditional folks. ⁠
⁠
A successful marketing plan knows how to attract and repeal in with equal force. ⁠This allows me to speak directly and effortlessly to my ideal client. As a photographer you only need to reach 50-200 humans a year. So why the heck are you so worried about reaching thousands? Focus your efforts on attracting your ideal clients only.
⁠

If you try to be everyones photographer you will be nobodies photographer. ⁠

⁠
I love talking about marketing. 13 years in biz and I think I have it down pat. ⁠
⁠
If you want to learn how to create your own unique marketing strategy, one in which will help you to grow a profitable and meaningful business, make sure you check out my Mastermind. We only accept applications twice a year.
⁠