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lifestyle family, newborn, and school photography educator helping photographers build consistent, profitable six-figure businesses through strategy, systems, and mindset.

Here, you’ll find honest advice on pricing, marketing, and building a business that supports your life, along with guidance on photography and growing a profitable school program.

If you’re ready to create something sustainable, scalable, and truly yours, you’re in the right place.

hi, i'm elena!

CommunitySuccess StoriesMarketingFamily photographyPhotography TipsSchool PhotographyBusiness AdviceNewborn photographyPodcastsPosing

lifestyle family, newborn, and school photography educator helping photographers build consistent, profitable six-figure businesses through strategy, systems, and mindset.

Here, you’ll find honest advice on pricing, marketing, and building a business that supports your life, along with guidance on photography and growing a profitable school program.

If you’re ready to create something sustainable, scalable, and truly yours, you’re in the right place.

hi, i'm elena!

As photographers, we kinda have a leg up over a lot of other entrepreneurs who market online. Because, while they might need to spend some time determining which social media platforms to invest their energy (and eventually, their ad spend) into — for us, it’s a no-brainer. For an industry as visual as ours, it’s […]

Ignore the algorithm and level up your photography Instagram strategy

December 4, 2020

What is Lifestyle Newborn Photography? “The term lifestyle can denote the interests, opinions, behaviors, and behavioral orientations of an individual, group, or culture.” ~Wiki I have used both the words documentary and lifestyle to define my work, I have also used the words fine art as descriptions of my photography. To me, the words we […]

What is Lifestyle Newborn Photography?

February 7, 2020

Check out the top submissions from December’s lifestyle family photography inspiration! As we round out the year, I want to humbly thank each and every one of you for being such active members in our online community this year. Every year we have more and more photographers join this community, and every year I’m overwhelmed […]

The Connection Cover Contest December: Lifestyle Family Photography Inspiration

December 11, 2019

If you’re like me, time is extremely important to you. You value any thing that will allow you to work more efficiently. Especially when it comes to editing, which is something I have been outsourcing to The Image Salon for a couple of years now — and I’ve never looked back. But for years I’ve […]

Ideal Lifestyle Lightroom Presets for Lifestyle Photographers | Elena S Blair Photography Education

December 4, 2019

One thing I really want you to know is that connection starts with you. Before you can create meaningful photography you have to be able to connect to your subjects, even if you have only just met them. This may sound impossible but it’s doable. Get the know the family and be relatable. Creating connection […]

What Every Family Photographer Can Do to Create Connection During a Photoshoot

August 6, 2019

The journey of an artist is a long one. There was a time when I brought a newborn posing bag, a stock pile of props and hats, and a space heater to my newborn shoots. It took a lot of trial and error, self discovery, and facing my fears to realize that I didn’t enjoy […]

Four reasons why I don’t do traditional newborn posing

May 23, 2019

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