THE BLOG

February 22 – 4:00pm “Avoiding Photographer Burnout with a repeatable workflow:  ~ with Jeff Rojas Introduction to speakers and how they met Define what burnout looks like to each Jeff: hives, escapism, video games for days, procrastination Elena: You don’t know what it looks like until you’ve hit rock bottom; productivity as a means of […]

Welcome to our new series, Clubhouse Show Notes! Unless you have been living under a rock you have been hearing the buzz that is Clubhouse. I will admit I am still super new on the scene but I am VERY excited about jumping into this very fun platform. My hunch says its going to be […]

Part I of this post focused on building up your Instagram following and where to find inspiration for what to share and what to write. Part II gets down to the nitty gritty of using video and boosting engagement. Ready to go deeper and truly immerse yourself in Instagram for your photography business? Sign up […]

To prepare for the launch of Photographer Social SchoolI asked you to give me all your burning Instagram questions. And just as I knew you would, you delivered!  We’ll be doing a more strategic deep dive on all aspects of building your brand with Instagram in the course, but to give you a sense of […]

There are a lot of things I’m grateful for as I reflect on 2020. My kids are safe and healthy. I’ve made a loving home with my wonderful partner and our beautiful blended family. My community showed up in a big way this year to pursue their dreams with determination and grace.  But something else […]

2020 could easily have been the year we gave up, hid out, and hunkered down.  And no matter how you got through this year, my friend, you deserve a medal.  Do you remember where you were the moment you realized the pandemic was about to change our lives in a big way? The first time […]